Today, Apple created its official Twitter account for iOS tips, tricks and customer support. Previously, the company has managed some support accounts in favor of its various diversified business parts, like the Apple Music. However, this time it's a little different. It's the first time the company has launched a Twitter support account regarding all of the company's products and services. Let's see some more details on the company's decision to launch its own Twitter support account and what does it has in store for customers.
Apple Launches Twitter Support Account With Tips And Tricks
Apple's official Twitter support account's first tweet has offered users with a step-by-step instruction manual to turn lists in the stock Notes app into checklists on the iPhone. In the Twitter bio description, Apple evaluates itself as a place to 'provide tips, tricks and helpful information when you need it most, and if you have a question, well - we're here to help with that too'.
The Notes app has some awesome hidden tricks. A favorite of ours: how to turn lists into checklists. #AppleSupport pic.twitter.com/6fdzsRT1i4
— Apple Support (@AppleSupport) March 3, 2016
Right now, the unanswered question that lingers through our minds is how will the company be able to cater a wide range of audience, since its openly inviting users for their questions. However, the most possible answer could be that the company will focus on some of the most important or complex issues. Moreover, the account is very likely to redirect users to standard AppleCare medium. Nonetheless, standard questions can be answered directly via 140-characters through tweets.
Tips and tutorials from the same Apple Advisors you know and trust - now available on Twitter. #AppleSupport pic.twitter.com/ERVDMUjXO1
— Apple Support (@AppleSupport) March 3, 2016
Customer services on Twitter is not a first move by Apple. Indeed, many other companies keep an official presence on Twitter for any support queries. However, Apple does have separate Twitter accounts for its specific products and services like the Beats 1, Apple Music and the App Store. Moreover, the company executives also have their own personal Twitter accounts, including Tim Cook, Eddy Cue, Phil Schiller and many others.
Apple's official Twitter account for customer support is set to accept Direct Messages, however, it is most likely that the company will turn off this option similar to some of its other Twitter accounts. In addition, the company's Twitter account will bring Apple closer to the Business trends. It is definitely a great step forward for Apple to raise its public presence via social media, that includes replying to various topics.
This is it for now, folks. Do you think it's a positive step by Apple to launch its own Twitter account that emphasizes on providing tips, tricks and customer services to other Twitter users? Share your thoughts in the comments.
